PRESS RELEASE! STENCIL1 WINS PRODUCT OF THE YEAR AWARD 2015
40,000 Consumers Backed Survey for Top Award
Shop Product of the Year Stencils and Tools here!
Brooklyn, New York – February 10, 2015— For immediate release – Stencil1 announced that its Repeat Pattern Wallpaper Stencil Kit has won 2015 Product of the Year (POY). The kit consists of a repeat pattern stencil and the tools to apply the stencil design to your walls. Product of the Year is the world’s largest consumer-voted award for product innovation where winners are backed by the votes of 40,000 consumers in a national representative survey conducted by research partner TNS, a global leader in consumer research. Stencil1’s repeat pattern stencils and tools have taken home the top honors for Home Design.
“Nearly 50,000 new packaged goods products are introduced each year,” said Rich Fryling, Managing Director, Product of the Year USA. “Our research shows that 44% of consumers are more likely to purchase a product recommended by 40,000 shoppers just like them.”
Product of the Year accepts entries each year from consumer packaged goods that demonstrate innovation and were launched within the previous year. Entered products are then placed into specific categories such as food, beverages, personal care, household care, etc. with a product then being chosen as a winner in its category through the TNS survey of 40,000 consumers.
“ We are honored to receive the 2015 Product of the Year award for our new stencils and tools”, said Ed Roth, own and designer behind Stencil1®. “ I am really proud of the new designs and the quality tools plus they are easy to use, producing beautiful results when using them on all your projects. I am hopeful this will give shoppers confidence to try our repeat pattern stencils and DIY their homes.”
With years of experience, Ed Roth of Stencil1 has designed the best stenciling tools of the trade to produce beautiful results. “We’re continually working to develop our product suite to meet the needs of customers. We’re very proud that our innovative stencil designs along with our exceptional application tools continue to lead the DIY market”.
Stencil1 is a street art-inspired brand founded in 2004 by artist, painter, graphic designer and DIY enthusiast Ed Roth. Stencil1® is more than just a stencil company — it’s a cutting-edge design brand. Stencil1 has collaborated on DIY events with high-profile brands, like The Gap, Converse, Sharpie, and Etsy, to engage their customers and grow their base through interactive, creative, and hands- on experience. Ed is an engaging host who knows his stuff and is equally comfortable in front of a crowd and a camera. Ed continues a long-term partnership with Benjamin Moore and has created large-scale, custom stencil installations at chic New York hotels, like the Ace Hotel in Manhattan and Z Hotel in Long Island City, where he has applied his stencil skills to 99 rooms by hand.
Ed lives in Brooklyn, New York with his dog Larry where he designs products for Stencil1®, creates custom installations, and curates DIY events. To see the full Stencil1® stencil line, please visit Stencil1.com.
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About Product of the Year:
Product of the Year is the world’s largest consumer-voted award for product innovation. Established 28 years ago, POY currently operates in 40 countries with the same purpose: Guide consumers to the best products in their market and reward manufacturers for quality and innovation. Product of the Year winners are backed by the votes of over 40,000 consumers in a national representative survey conducted by research partner TNS, a global leader in consumer research. The award is a powerful merchandising program for marketers proven to increase product sales, distribution and awareness. Winning products are announced in February each year and receive the right to use the Product of the Year seal in marketing communications for two years. For more information, visit www.productoftheyearusa.com.
Karyn Ravin Dolinda Meeker
President Senior Account Director
Maletzky Media Product of the Year USA
212-829-0150 x1 212-213-0600